1. Scope
This Privacy Policy applies to Deanonx and to data processed through the Deanonx script, collection endpoint, administrative portal, lookup API, and configured lead-exchange integrations (collectively, the “Service”).
Deanonx is an invite-only tool made available through approved partners. When you interact with a partner website that uses the Service, that partner’s privacy notice also applies.
2. Our role and our partners’ role
The website or organization that deployed Deanonx determines why the Service is used on its website. That partner is generally responsible for providing appropriate notice, identifying a lawful basis, honoring consent requirements, and responding to privacy requests concerning its use of the Service.
Deanonx processes information for those approved partners and also processes limited account, security, and operational information to provide, protect, and improve the Service. Depending on applicable law and the circumstances, a partner may act as a controller or business and Deanonx may act as its processor or service provider.
3. Information we process
Information collected from partner websites
- Network and device information: IP address, IP version, approximate country derived from the IP address, browser user agent, bot or crawler classification, and request timing.
- Visit information: the partner site, page URL, referring page, timestamps, and repeat visit counts associated with an IP profile.
- Email information: email addresses entered into recognized email fields on participating partner sites when email capture is enabled. Depending on the integration, capture may occur when the field changes or loses focus and may occur before a form is submitted.
- Relationship information: associations among an IP address, visits, partner sites, captured emails, submission counts, and configured source labels.
Purpose and protection of captured emails: Deanonx collects email addresses only for audience identification. Captured emails are encrypted during transmission to Deanonx and remain encrypted while stored. Deanonx does not sell them, expose them publicly, or share them in plaintext with unaffiliated third parties. An email may be decrypted only within an authorized workflow, such as an authenticated match requested by an approved partner or a lead exchange that the relevant approved partners have configured.
Information from partners and administrators
- Approved site details, permitted origins, API-client details, integration settings, webhook destinations, and administrator authentication information.
- Data supplied by an approved partner for import, such as names, email addresses, IP addresses, and source labels.
- API and delivery logs, including queried IP addresses, match or miss outcomes, returned-record references, requester IP addresses, response codes, delivery attempts, and timestamps.
Partners must not configure the Service to collect passwords, payment-card data, government identifiers, health information, or other sensitive form content. Deanonx is designed to identify email fields, not to record arbitrary form contents.
4. How we use information
We process information to:
- record and organize visits around IP profiles;
- associate captured email addresses with relevant IP addresses and partner sites;
- respond to authenticated partner API lookups;
- deliver leads through partner-configured lead-exchange routes;
- detect disposable email domains, excessive submissions, automated traffic, abuse, fraud, and security incidents;
- operate the administrative portal, audit integrations, troubleshoot failures, and measure Service usage; and
- comply with law, enforce agreements, and protect the rights and safety of Deanonx, partners, visitors, and others.
5. How information is disclosed
Information may be disclosed:
- to the approved partner responsible for the website or integration;
- to another approved partner when a lead-exchange route has been deliberately configured;
- to infrastructure, hosting, security, and other service providers that support the Service under appropriate obligations;
- when required by law or reasonably necessary to protect rights, safety, and Service integrity; or
- as part of a merger, financing, acquisition, reorganization, or sale of assets, subject to appropriate protections.
Deanonx does not make the database publicly searchable. Access to the administration portal and lookup API is restricted to authenticated, approved users and clients.
6. Legal bases
Where a legal basis is required, processing may rely on consent, performance of a contract, compliance with legal obligations, or legitimate interests such as operating and securing the Service, preventing abuse, and supporting approved partner integrations. The applicable basis depends on the partner’s implementation, the information involved, and local law.
Partners are responsible for obtaining consent before the Service activates where consent is required by law, and for respecting any withdrawal or opt-out mechanism they offer.
7. Retention
We retain information only for as long as reasonably necessary for the purposes described in this policy, to satisfy contractual and legal requirements, to resolve disputes, and to protect the Service. Retention periods may vary by record type and partner configuration.
Approved administrators may delete individual email records and may request broader deletion where supported. Security, audit, backup, and suppression records may remain for a limited additional period when necessary to preserve integrity, document compliance, or prevent repeated abuse.
8. Security
Deanonx uses administrative, technical, and organizational safeguards designed to protect information. These include transport encryption, encrypted collector payloads, encryption of stored email addresses, restricted administrative access, API authentication, rate limits, and operational logging.
No security measure or transmission method is completely secure. Partners are responsible for protecting their credentials, limiting access to authorized personnel, and promptly reporting suspected compromise.
9. Your privacy choices and rights
Depending on where you live, you may have rights to request access, correction, deletion, restriction, portability, or an objection to certain processing. You may also have the right to withdraw consent or complain to a privacy regulator.
For the fastest response, contact the partner website through which your information was collected. The partner can identify its implementation and submit any necessary request to Deanonx through its established support channel. We may need to verify your identity and the relevant website before acting on a request.
10. International processing
Deanonx, its partners, and its service providers may process information in countries other than the country where it was collected. Where required, the responsible party must use an approved transfer mechanism and appropriate safeguards for international transfers.
11. Children
The Service is not designed for websites directed to children, and partners may not knowingly use it to collect personal information from children in violation of applicable law. If you believe a child’s information was processed through the Service, contact the relevant partner promptly.
12. Changes to this policy
We may update this policy as the Service or applicable requirements change. The effective date at the top of the page identifies the latest version. Material changes may also be communicated to approved partners through an appropriate operational channel.
13. Contact
If your question concerns data collected on a partner website, contact that website first. Approved partners can contact Deanonx through their established account or support channel for privacy, security, and contractual matters.